MOLA is a showcase for senior fashion design students from Latin American institutions, enhancing the richness and potential that we've got as collective identity.
Based on three pillars: innovation, technology and sustainability; MOLA offers space for the exchange of ideas and presents activities in pursue of consciousness from the principles of Slow Fashion.
It is a proposal that comes from the thinking and empowerment of Latin American youth, which desires to give air and content to the new trends; from other views and shores to refresh the traditional manners, adjusting the reality to the contextures, phenotypes, beauty features and Latin identity.
The fashion industry is the second most polluting after the oil industry, due to production processes, chemicals, washing procedures and unmeasurable waste that it generates, taking into account the fact that 80 billion new pieces are produced each year. The agriculture has suffered, generating greater transgenic production and increasing the use of chemicals that end up in the consumer´s body. The human capital is being exploited, leading to the massive loss of respect of the human rights, having an impact on the lives of many families.
A very creative and rich sector like fashion has been losing its core sense because of the rushed consumption and the nowness of actuality. Nowadays we are not allowing ourselves to enjoy the human beauty and what we have accomplished as society. We must nd a balance between the past and the future, the innovation and tradition, and between production and the environment. It is a commitment that the consumer has to take aswell as the creator, for something so basic and esential as a piece of clothing to not become a reason of harm towards anyone or anything; and on the contrary, boost its potential as mean of communication, of unique and personal expression, as the most massive human art we possess.